Conscious Fashion Textile Pioneer
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Designer, Collaborator, Creative, Sustainable Director Sarah Ratty FRSA is a pioneering sustainable fashion designer known for a directional design aesthetic and use of natural and progressive materials.  Experienced in handling all aspects of print, knit design, sampling, product development, and supply chain management. Ratty has collaborated with many leading industry names from Levi's to Liberty's and sold her work to the best stores globally including Browns, Selfridges, Harrods, Harvey Nichols, Isetan, Joyce, Nordstrom, Whistles, Anthropologie , Urban Outfitters and online at Yoox and  Net-a-Porter.

 

Featured prominently in the Victoria & Albert Museum show,  "Fashioned from Nature", a Sustainable Fashion exhibition at The V&A 2018-19 and also in their 90's Street Style exhibition curated by Amy de la Haye. Sarah's work has been discussed in several publications on Sustainable Fashion, notably "Green is the New Black", by Tamsin Blanchard, "Sustainable Fashion" by Sandy Black. Ratty's work can also be seen in  Life magazine for the International Year of Biodiversity at the United Nations 2010. Most recently opening the Fashion Africa conference in 2019 as moderator and hosting the panel on Sustainable Fashion at "COPtimism" COP26 Climate Conference event in Glasgow 2021.

 

The ecological design process and sustainability are at the heart of her design philosophy and practice. Along with a wealth of knowledge of ethical and sustainable design best practices benchmarking the three pillars of sustainability, economic, environmental, and social,  (aka the triple bottom line), often referred to as people, planet, and profit.

 

Completely passionate about inspiring others and following the early success she has achieved from being a pioneer of Conscious Green Fashion and Sustainable style within the Fashion & Creative Industry's she is well placed to collaborate and advise others on Sustainable Design, best practice drawing on her vast experience spanning over three decades. 

 

 

 

 

 

 

 

Brand Collaboration and Consultancy projects:

  • Levis 

  • Dr Martins

  • Whistles

  • Liberty's of London

  • Top Shop

  • Sweaty Betty

  • Monsoon

  • Anthropologie

  • McCannEricsson

Charity Consultancy projects: 

  • Asian Heritage Foundation in India. 2005

  • Traidcraft Indian Handicrafts 2009

  • The Soil Association Uk - Fashion Advisor 2002-2011

  • GOTS Global Organic Textile Standard. 2002-2011

  • Peru Independent Charity Artisans, 2003-2011.

  • Ethical Fashion Forum, Co-Founder 2005.

  • Chair Ethical Fashion Forum 2005/11

  • Superlooper - Childrens Circular Rental Scheme 2019

  • Fashion Africa Conference - City Hall London 09.09.2019

  • Forests Without Frontiers - Charity. 2020

  • COPtimism - COP26 - Glasgow - 2021

  • COP26 - Sustainable Fashion Conference Moderator 2021 

Photo credit: Conscious Earthwear - 90s Designer Sport & Streetwear brand Pioneering Green Fashion, Architects of the Future Collection 1998/1999  pointing to the future. The exhibition 'Fashioned from Nature Victoria & Albert Museum 2018-2019. Recycled Polymer Shades - Conscious Eyewear, Recycled Polyester Jacket, Ripple Print Slider Dress, Treebark Print Trousers. 
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Mini Biography

 

British Designer Sarah Ratty FRSA, trained at Bristol University in Fashion Textiles, where she was nominated as Student Designer of the Year by FW magazine, (Fashion Weekly). Sarah came from a talented fashion background; her mother was a fashion lecturer at Brighton College of Art and taught Barbara Hulanicki, who later went on to make BIBA a landmark in fashion history. Sarah inherited her mother’s flair and Art & Fashion has been a lasting interest and passion. An Award-Winning Designer and Creative Business Owner, Creative Consultant, and Co-Collaborator. Having run two successful fashion businesses spanning over two decades. After initially working in journalism and later as a designer for a women’s clothing company in the West End, Sarah decided to set up on her own, implementing her own strong belief in the need to be eco-conscious.

 

Conscious Earthwear

 

 A 90s Designer Sport & Streetwear brand Pioneering Green Fashion which featured prominently in the display at the Victoria & Albert Museum exhibition on Street Style in the 90's and again in "Fashioned from Nature" 2018-19. Conscious earthwear was founded by Sarah Ratty who began her fashion career as a model for fashion photographer Glen Luchford, who encouraged her to pursue a career as a fashion designer. The first collection sold successfully to the legendary Brown’s in South Molton Street, London, and accounts with Harrods, Selfridges, and Joseph in the Fulham road quickly followed. Sarah was invited to show her work at the Levi’s “i-D now” exhibition and collaborate with a special commission for the Levis' windows from dead-stock denim for the Levis flagship opening in Regent Street in London [1991]. This collection was styled by *Edward Enninful as Editor of i-D and featured in the i-D magazine and Street Style book of the exhibition. The i-D Now show toured in Florence & London with a life-size image of Sarah photographed by Simon Foxton, which led directly to her first collection being bought by the V&A Museum in London for their permanent collection and shown as part of their influential Street Style Exhibition. Subsequent collections were featured at The Barbican Art Gallery London for the influential show, on multi media “The Jam” 1995 which toured to Brazil with the British Council. Exhibitions in Tokyo, Sydney and Melbourne as part of the British Hotwave shows with UKFE and the RIBA Eco-city Living exhibition in 1999/2000.

 

A love of fashion, print, fabric, and cut has been the key to her success and informs the design process throughout. It is this coupled with a desire to create something stylish, original, and contemporary with a green twist that makes Sarah Ratty FRSA, a true pioneer of Conscious, Sustainable, Green Fashion. Both her brands Conscious Earthwear in the 1990s and Ciel in the'00s put her Design Philosophy at the forefront of Pioneering the Conscious Fashion Movement, with Green Sustainable Circular Fashion. 

 

Photographed by Rankin for his book Rankin Works. Featured in The Face, i-D, Dazed, Vogue, and Elle. Worn in the '90s by now Strictly TV Stars: Faye From Steps, Zoe Ball, and Macy Gray, Metallica, Prodigy, Lamb & All Saints. Part of the 90's Cool Brittania wave of Designers showing collections in Paris, London, Tokyo, and Sydney. Conscious Earthwear designs still stand as fresh and modern today.

 

Quotes

  • "Sarah's work always reflected the times we are living in" Dilys Williams CFSF - Centre for Sustainable Fashion

  • " Pointing to the future, A Sustainable Following" Edwina Ehrman Curator Victoria & Albert Museum Fashioned from Nature 2018-19 

  • "A true pioneer of Green Fashion". Tamsin Blanchard Creative Director The Telegraph.

 

 

Ciel 

Sarahs next label Ciel picked up the thread and working with pioneering natural fabrics the feminine collections were featured in magazines from Vogue, Elle, Telegraph, Observer, Time, Life, Marie Clare, Red, Grazia. Cath Brown editor of Marie Claire devoted a whole issue to the brand in 2009. Known for its feminine print dresses, alpaca knitwear, and organic cotton collections designed from the inside out. A women's lifestyle brand with an A list following from Cate Blanchet, Sienna Miller, Livia Firth. Showcasing collections in London, Paris, and in exhibitions in Berlin, Milan, Rome, LA, Singapore, Hong Kong, Australia, Peru, Japan. With accounts in the best stores worldwide from Isetan in Japan to Nordstrom in the US. A regular at Esthetica at London Fashion Week, and favorite with journalists Suzy Menkes, Hilary Alexander, Harriet Quick, Tamsin Blanchard, and Lucy Siegle. Orsola de Castro co-founder of Esthetica and Fashion Revolution said, "Sarah always brought the buyers and the press", she even persuaded Livia Firth to take an interest in Eco-Fashion when they both appeared in the same issue of Vogue, who was soon converted to include sustainable fashion with her brother Nicola eco-architect and their eco interiors and lifestyle store and consultancy Eco-Age, where she hosted their first  sustainable fashion event with Livia and Lucy Siegle. Sarah's work was a catalyst as an ethical pioneer, at the vanguard of the movement today for Sustainable style along with Orsola de Castro, Safia Minney and Carry Somers, and Sarah Ditty of Fashion Revolution.

 

A participant in several major Fashion & Art exhibitions at the Royal Academy Show EARTH Art in a Changing World 2011, where Sarah’s designs in up-cycled Lyocell fabrics, were commissioned by Sketch Mayfair to dress the hostess’s for the event at the Royal Academy of Art.  "Well Fashioned" exhibition at The Craft Council UK, 2005. The "Green Fashion" at the Fashion Institute of Technology in NYC 2010 and "Green is the New Black" exhibition at La Rinascente in Rome, Italy 2010.

 

Awards

  • British Chamber Awards for Sustainability  London South East 2011

  • Red Woman in Business 2009

  • Winner of the Inaugural Award for Ethical Fashion UKFExports in 2007

  • Observer Ethical Award 2007

 

Visiting Lecturer

Sarah has also participated as a visiting lecturer for several colleges from UAL London College of Fashion, St Martins and Chelsea College of Art, Nottingham & Trent Business School, Southampton, Portsmouth, and Brighton, to ESMOD Berlin and FIT in Florence. 

 

Trained in Fashion Design for Textiles, Knit and Print, Pattern Cutting, and Fashion Illustration. Further studies include Balinese Feng Shui and Hotel Interior Design, Web Design, Film Editing, Teaching & Training, Photoshop, PR, and Social Media Strategy. 

Higher Education Additional Courses.

Further learning best practise practitioner courses completed:

Sustainable Business Lead - Cambridge University.

Teaching and Training NCFE Diploma, GBMC. Brighton.

Photoshop Goldsmiths London.

Graphic Design/ Web Design, Brighton University

Hotel Interior design Chelsea College of Art

Fine Art Photography Diploma GBMC

Film Editing Diploma GBMC 

Sarah is a keen nature lover swimmer, cyclist, and enjoys sailing, snorkeling, hiking, modern art and music, and dancing.

 

Pro-Bono - Consultancy

  • COP26 - Climate Conference COPtimism - Sustainable Fashion Panel Host and Moderator 2021

  • Advisor Fashion & Interiors - Forests without Frontiers 2020 - 2022 (ongoing)

  • Consultant Fashion Forum Africa - Ghana / UK - 2018 -2022 (ongoing)

  • Consultant Fashion Africa Conference - Moderator 2019 City Hall London. (onging)

  • Consultant Super Looper - Brighton 2019

  • Consultant Assessor for the European Environment Business Awards 2011

  • Consultant Environmental Justice Foundation - Ciel, Katharine Hamnet, Lulu Guinness, Luella Bartley, Betty Jackson, Campaign T-shirt 2009 

  • Fellow of the Royal Society of Arts FRSA - 2007 - present.

  • Consultant Asian heritage Foundation - Karnataka India - 2005 - 2009

  • Consultant designer Traidcraft - UK - 2005 - 2009

  • Consultant designer Tear Fund - UK - 2005

  • Consultant Pesticide Action Network - 2003-2009

  • Consultant Soil Association for Global Organic Textile Standards - GOTS 2003 -2011

  • Co-Founder of the Ethical Fashion Forum [EFF], where she was Chair for 5 years she has extensive experience in sustainable design theory and practices.

This extensive knowledge and experience is a great asset to her consultancy as it makes it possible to identify very quickly areas to develop and increases her instinctive ability to identify the potential to raise the bar and break new ground for each individual collaboration project. 

 

Awards and Exhibitions

 

  • COP26 - Sustainable Fashion Panel Host "COPtimism Glasgow 2021

  • Fashion Africa Conference - Sustainable Fashion Panel Host City Hall London 2019

  • Fashioned from Nature 2018-2019 - Victoria & Albert Museum 

  • Launch International Year of Bio-Diversity 2011United Nations, Geneva Eco-Chic 

  • Earth Art in a Changing World, London 2011. Sketch and Royal Academy of Arts

  • fashion Footprints Exhibitio - CCANW 2011

  • Green Fashion Exhibition NYC - Fashion Institute Technology Museum - FIT NYC USA 2010

  • Prince Charles Start Campaign, Garden Party for a Difference in 2010, 

  • Queens Birthday Party - Green is the New Black - Villa Wilonsky Rome 2010

  • Green is the New Black - La Rinascente Rome 2010 

  • Staro Save the Amazon Rainforest Bee Campaign, 2009

  • Well Fashioned Exhibition, 2005- The Craft Council, London

  • Eco-City Living 1999 - 2000 - RIBA, Portland Place, London

  • British Hotwave - Tokyo Japan 1999

  • Cool Brittania - Sydney Australia 1998

  • The Jam Exhibition Fashion, Art, Music, Culture 1996 Barbican

  • Street Style Exhibition 1994- Victoria & Albert Museum, UK.

  • i-D Now - Levis exhibition Florence, London. 1992

  • Student Designer of the Year  FW Magazine. 1987

Speaking Engagements

  • Guest Speaker /Moderator:

  • COP26 -Sustainable Fashion Panel Host & Moderator -GLASGOW 2021

  • FASHION AFRICA CONFERENCE, CITY HALL LONDON 2019

  • V&A - CONSCIOUS CONSUMER 2018

  • UNITED NATIONS RISE OF THE ETHICAL CONSUMER - GENEVA SWITZERLAND 2012

  • ESMOD BERLIN, FIT FLORENCE, UAL CHELSEA, UAL ST MARTINS, BRIGHTON, PORTSMOUTH, RAFFLES-SINGAPORE- 2009-2015

  • International Fashion Weeks':

  • SYDNEY-MELBOURNE-TOKYO-SINGAPORE-LA-NYC

  • LONDON-PARIS-MILAN-BERLIN

  • FASHIONED FROM NATURE - V&A MUSEUM 2018-19

  • BRITISH CHAMBER AWARDS SUSTAINABILITY 2011

  • ECO AWARDS  European Business Awards 2011

  • WEAR EUROPE - Tokyo Japan 2011

  • GREEN IS THE NEW BLACK - La Rinascente Rome, 2010

  • GREEN FASHION - FIT MUSEUM - New York 2010

  • RED WOMAN IN BUSINESS  AWARDS 2009

  • UKFE EXPORT AWARD 2007

  • OBSERVER WOMAN AWARDS 2007.

  • CO-FOUNDER CHAIR - Ethical Fashion Forum 2005-2011

  • WELL FASHIONED - Craft Council - London 2005 

  • EARTH ART IN A CHANGING WORLD Royal Academy 2011,

  • ECO CITY LIVING - 1999 - 2000 RIBA, Portland Place, London

  • THE JAM- MUSIC, FASHION, DIGITAL Barbican 1996

  • STREET STYLE - V&A 1994 

  • i-D NOW - FLORENCE, LONDON 1992

 

  • COLLABORATIONS BY BRAND:

  • CONSCIOUS EARTHWEAR:

  • DR MARTINS, LEVI'S, URBAN OUTFITTERS, SWEATY BETTY, ASOS, JOSEPH, ISETAN.

  • Ciel:

  • TOPSHOP, ANTHROPOLOGIE, WHISTLES, YOOX, LIBERTY, FRED SEGAL, NORDSTROM